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Updated 3 Days Ago
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Adeptmind uses AI to optimize retail merchandising and improve personalization and product discovery. It targets specific customer needs with AI-driven insights, streamlining the shopping experience. Marketers can reduce manual labor and adapt quickly to changes in consumer behavior, making it easier to meet modern retail demands.
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Adeptmind's Website Claims...
Our bot logged these claims from Adeptmind's website.
Enhanced customer interaction
Adeptmind claims that their AI Guided Discovery tool can interact better than in-store sales teams, offering personalized experiences.
Increased foot traffic
Adeptmind claims that their Local Shopping solution boosts foot traffic and customer loyalty using advanced search capabilities.
Smarter search technology
Adeptmind claims that they enable retailers to implement a smarter search engine by collecting and analyzing product data.
BlurbSTAR Case Study
Adeptmind & WIT Fitness
AI innovation improves WIT Fitnessβs online customer discovery experience
30%
Rise in successful product searches
45%
Increase in customer satisfaction
1.
Situation
WIT Fitness' Global Growth Challenge
β
Founded in 2015 in London.
β
Faced global online shopping challenges.
β
Required better product discovery.
WIT Fitness, a company founded in 2015 in London known for its concept stores and digital presence, had expanded its operations worldwide. However, it faced the challenge of enhancing its online shopping experience to meet the growing demands of a global customer base. This situation required an innovative solution to improve the product discovery process, ensuring customers could easily find what they sought, regardless of the specificity or vagueness of their search queries.
2.
Task
Enhance Online Product Discovery
β
Improve online shopping experience.
β
Utilize AI for better discovery.
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Increase customer satisfaction rates.
Adeptmind was tasked with advancing WIT Fitness's online shopping experience. The goal was to leverage AI technology to power the online product discovery process, making it intuitive and aligned with customers' needs. This meant ensuring that no matter how complex or incorrectly spelled the search queries were, customers could still find their desired products efficiently, thereby increasing customer satisfaction and potentially boosting sales.
3.
Action
Implement Adeptmindβs AI Solutions
β
Implemented AI search engine.
β
Handled vague and misspelled queries.
β
Optimized user experience process.
Adeptmind integrated its AI-powered search engine solution into WIT Fitness's digital platform. This AI-driven system could accurately understand and interpret customer queries, whether they were vague, specific, or contained misspellings. The advanced technology matched queries with the correct products, improving the overall user experience. This action involved optimizing the online interface, data analytics for understanding user patterns, and continuously improving the AI algorithm's precision through iterative feedback.
4.
Result
Improved Customer Happiness and Conversion
β
Enhanced global customer online experiences.
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Higher product search success rates.
β
Boosted user satisfaction and brand image.
The collaboration between Adeptmind and WIT Fitness led to significant improvements in their online shopping experience across the global platforms, such as the US and EU websites. Customers found products with higher success rates, as evidenced by better conversion statistics and increased user satisfaction. This upgrade not simply resolved existing issues but also positioned WIT Fitness as a forward-thinking brand that efficiently caters to the needs of its diverse customer base worldwide.
Keywords
AI PRODUCT DISCOVERY
WIT FITNESS ECOMMERCE
ONLINE SHOPPING SOLUTIONS
CUSTOMER SATISFACTION ENHANCEMENT
GLOBAL MARKET EXPANSION
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