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Learn about how these Audience Data & Enhancement vendors stack up against each other by checking out our blurbs, claims, and case studies.

bdex.com
Full Blurb
BDEX
"Detailed consumer profiling through identity resolution services."
Focused on Customer Data Infrastructure & Identity Resolution .
This platform enhances marketing strategies by facilitating identity matching and data enrichment. Businesses can authenticate over 470 million hashed email-MAID-IP matches, analyze trillions of ID signals, and build custom audiences. It detangles consumer data complexities, offering a data-driven approach to consumer identity mapping.
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Financial Services
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
CDPs
Digital Advertising
What is your pricing model?
Subscription-based
Tiered pricing
Custom contract pricing
multi-channel identity resolution
BDEX claims that their Identity Graph authenticates over 470 million hashed email-MAID-IP matches across the US by analyzing over 200 billion ID signals each month.
first-party data enrichment
BDEX claims that their Omni IQ product helps businesses find people who match their existing first-party customer data and enrich it with real-time data signals.
cookieless future solution
BDEX claims that their solutions, like Omni IQ, are designed to help businesses adapt to the cookieless future by leveraging first-party data and identity resolution.
listrak.com
Full Blurb
Listrak
"Automates marketing across multiple digital channels"
Focused on Campaign Execution Platforms with Data-Driven Personalization .
Listrak helps marketers by unifying disjointed customer data, automating communication across channels, and refining strategy through predictive analytics. Accessible insights guide targeted campaigns, boosting customer engagement and sales. It's all about giving marketers a consistent 360-degree view of their audience to drive more effective marketing efforts.
Integrated marketing platform
Listrak claims that their Cross-Channel Marketing Automation Platform provides a unified, 360° marketing view of customers across all channels.
Advanced personalization capabilities
Listrak claims their AI Recommendations can understand and predict the most relevant, personalized product recommendations to influence the customer journey.
Data unification and insights
Listrak claims their Unified Customer Data solution observes, identifies, collects and synthesizes data from disparate sources to create a single customer profile.