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Learn about how these Audience Data & Enhancement vendors stack up against each other by checking out our blurbs, claims, and case studies.

Listrak
"Automates marketing across multiple digital channels"
Focused on Campaign Execution Platforms with Data-Driven Personalization .
Listrak helps marketers by unifying disjointed customer data, automating communication across channels, and refining strategy through predictive analytics. Accessible insights guide targeted campaigns, boosting customer engagement and sales. It's all about giving marketers a consistent 360-degree view of their audience to drive more effective marketing efforts.
Integrated marketing platform
Listrak claims that their Cross-Channel Marketing Automation Platform provides a unified, 360° marketing view of customers across all channels.
Advanced personalization capabilities
Listrak claims their AI Recommendations can understand and predict the most relevant, personalized product recommendations to influence the customer journey.
Data unification and insights
Listrak claims their Unified Customer Data solution observes, identifies, collects and synthesizes data from disparate sources to create a single customer profile.
Opensend
"Identify and convert high-intent site visitors."
Focused on Customer Data Infrastructure & Identity Resolution .
Opensend identifies engaged site visitors you might miss and enables conversion without opt-ins. It bridges gaps in reach by using data insights to retarget across email, ads, and even mail. Its lightweight setup easily integrates with existing workflows, freeing marketers to refine strategies instead of managing tech.
Higher visitor engagement rates
Opensend claims that their solution for identifying anonymous visitors leads to higher engagement rates compared to other platforms.
Superior data quality assurance
Opensend claims that it offers higher quality leads by providing accurate identity data for retargeting.
Exceptional return on investment
Opensend claims that users see significant ROI improvements, with some clients experiencing up to 26.1x ROI.