Blurbs
comparison of TV Scientific and MarketDial
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of TV Scientific and MarketDial
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
TV Scientific
"Connects and optimizes sales-driven TV advertising campaigns."
Focused on
CTV Measurement and CTV Measurement
.
tvScientific enables marketers to run TV ads with precision targeting, similar to digital ads. It combines advanced analytics, detailed measurement, and real-time optimization for television campaigns. By leveraging Connected TV, marketers can focus on sales outcomes rather than just awareness, bridging the gap between digital and traditional media.
Innovative ad targeting
tvScientific claims that its platform offers advanced targeting capabilities, allowing advertisers to reach the right audience segments on connected TV.
Comprehensive measurement tools
tvScientific claims that its platform provides robust measurement and attribution solutions, enabling advertisers to track the effectiveness of their campaigns.
Seamless creative integration
tvScientific claims that its platform streamlines the process of creating and delivering engaging video ads optimized for connected TV environments.
MarketDial
"Optimize retail decisions through data-driven testing."
.
MarketDial helps marketers run controlled experiments to predict the outcomes of strategic decisions before full-scale implementation. It centers on testing small-scale innovations to prevent costly mistakes, effectively turning data insights into action. This approach provides a competitive edge in retail operations by clarifying which innovations offer real value.
Test before full rollout
MarketDial claims that their platform allows companies to test innovations on a small scale, preventing costly failures.
High return on investment
MarketDial claims that many clients achieve a 10:1 ROI, sometimes after just one test, with potential for even higher returns.
Time-saving automation tools
MarketDial claims that their user-friendly automation saves up to 120 hours per test, allowing more frequent testing and insights.