Blurbs
comparison of AppsFlyer and Siteimprove
Learn about how these Data, Analytics and Insights vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of AppsFlyer and Siteimprove
Learn about how these Data, Analytics and Insights vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
AppsFlyer
"Provides detailed marketing performance insights with privacy."
Focused on
App Measurement, Performance & Attribution Analytics and Data Infrastructure & Enrichment
.
AppsFlyer gives marketers robust data across multiple platforms while ensuring user privacy. It tracks user actions, optimizes creative outputs using AI, and safeguards against ad fraud. By integrating with thousands of partners, it enables informed decision-making across iOS, Android, and web, helping marketers improve acquisition, engagement, and return on investment.
privacy-first approach
AppsFlyer claims that its privacy-first approach protects user data while providing reliable, actionable insights to businesses.
comprehensive fraud protection
AppsFlyer claims that its fraud protection solution ensures marketing budgets are only spent on valid, revenue-generating engagements.
AI-powered creative optimization
AppsFlyer claims that its AI-powered Creative Optimization solution helps businesses build winning creative strategies based on performance data.
Siteimprove
"Optimize digital presence with AI-driven analytics."
Focused on
Performance & Attribution Analytics and Data Infrastructure & Enrichment
.
Siteimprove helps marketers streamline their digital strategy. It combines accessibility, SEO, and content analytics to improve site performance. By providing clear insights and automating key processes, marketers can enhance user experience, boost engagement, and align with search engine trends, all in one platform.
Streamlined Quality Assurance
Siteimprove claims that their platform enables efficient management of content quality, reducing peer review time by 50% and achieving a Content Quality Score of 97/100 for Akamai Technologies.
Enhanced Accessibility Compliance
Siteimprove claims that their solution helped the City and County of Denver improve website accessibility by 32% and achieve a Content Quality Score of 94/100 while managing thousands of web pages.
Increased Website Traffic
Siteimprove claims that by partnering with them, Merck quadrupled their website traffic and increased their Net Promoter Score by 30 points during an ambitious website relaunch.