Blurbs
comparison of Measured and WorkMagic
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Measured and WorkMagic
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Measured
"Optimizes marketing budgets with incrementality testing."
Focused on
Incrementality and Media Mix Modeling (MMM)
.
Measured assists marketers by offering a platform that focuses on incrementality testing to maximize media budget ROI. It helps marketers identify the true impact of every media dollar, find cost-effective spending cuts, and reallocates resources for better efficiency. It avoids reliance on complex models or cookies, prioritizing clarity and actionable insights.
Automated geo experimentation
Measured claims that their platform is the industry's first fully-automated, geo experimentation solution for incrementality measurement.
Revolutionary measurement approach
Measured claims that their approach combines incrementality testing with media mix modeling, a revolutionary way to measure media.
Full-funnel media optimization
Measured claims their comprehensive workflow is designed to optimize the entire media portfolio from beginning to end.
WorkMagic
"Automates data-driven marketing campaigns for growth."
.
WorkMagic helps marketers streamline their data processes to drive growth. It takes a scientific approach to automate marketing campaigns using extensive data analysis. This means marketers can focus on strategic decisions while the platform handles the gnarly data grunt work. It’s about making marketing more manageable and measurable.