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Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

Reveal Mobile
"Measures out-of-home ad campaign effectiveness precisely."
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Reveal Mobile helps marketers understand the real-world impact of their out-of-home advertising. It connects physical ad placements with consumer actions using precise location data. Marketers visualize foot traffic and digital interactions, making it clear which tactics boost effectiveness and justify media spending. It’s a data-driven way to optimize strategies.
Advanced measurement techniques
Reveal Mobile claims that its platform provides comprehensive OOH campaign performance measurement using innovative attribution reporting.
Enhanced location intelligence
Reveal Mobile claims that its solutions effectively integrate OOH and digital media by leveraging precise, privacy-compliant location data.
API-driven attribution features
Reveal Mobile claims that its new API-driven attribution platform offers real-time reporting and customizable data cuts for improved campaign insights.
Peq
"Optimize spend by analyzing sales-impacting actions."
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This solution assesses which marketing actions boost sales most effectively, guiding where to allocate your marketing budget efficiently. Utilizing AI, it compares different efforts' impacts, simplifying decision-making across marketing channels like retail media, digital, trade, and brand marketing. The platform is user-friendly, requiring no extensive training, and is accessible via a website login, providing data on demand.
Simplifies budget allocation decisions
Pēq claims that their platform identifies the best marketing activations, removing guesswork from budget allocation.
User-friendly platform access
Pēq claims that their platform requires no downloads and is accessible anytime, anywhere for easy data access.
AI-driven performance comparison
Pēq claims that their platform uses AI to compare retail sales data, enabling precise performance evaluation.