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Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

branch.io
Full Blurb
branch
"Unified mobile linking and measurement for marketing."
Focused on App Measurement .
Branch connects all marketing channels into a seamless, measurable ecosystem. It provides robust mobile attribution and deep linking tools, helping marketers manage, measure, and optimize omni-channel campaigns. You streamline customer journeys without developer headaches, enhancing engagement and outcomes in an increasingly complex digital world.
Maximize digital strategy benefits
Branch claims that its Growth Platform maximizes the value of evolving digital strategies for enterprises and brands.
Enhanced ad spend optimization
Branch claims that its Performance solution improves ad ROI by providing better ad measurement and insights.
Seamless user experience connection
Branch claims that its platform unifies user experience and attribution across devices, platforms, and channels.
go-peq.com
Full Blurb
Peq
"Optimize spend by analyzing sales-impacting actions."
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This solution assesses which marketing actions boost sales most effectively, guiding where to allocate your marketing budget efficiently. Utilizing AI, it compares different efforts' impacts, simplifying decision-making across marketing channels like retail media, digital, trade, and brand marketing. The platform is user-friendly, requiring no extensive training, and is accessible via a website login, providing data on demand.
Simplifies budget allocation decisions
PÄ“q claims that their platform identifies the best marketing activations, removing guesswork from budget allocation.
User-friendly platform access
PÄ“q claims that their platform requires no downloads and is accessible anytime, anywhere for easy data access.
AI-driven performance comparison
PÄ“q claims that their platform uses AI to compare retail sales data, enabling precise performance evaluation.