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Learn about how these Audience Data & Enhancement vendors stack up against each other by checking out our blurbs, claims, and case studies.

SheerID
"Verify identities using first-party customer data"
Focused on Customer Data Infrastructure & Identity Resolution .
SheerID enables marketers to verify customer identities using extensive authoritative data sources. This lets them gather first-party data and personalize offers. The platform enriches CRM systems and fosters customer loyalty by offering protected, exclusive deals tailored to verified audiences. It’s a way to truly understand and engage your audience.
better customer data control
SheerID claims that they allow brands to own all verified customer data, providing a direct customer relationship.
seamless community verification
SheerID claims that their platform can instantly verify identity attributes for global communities like students and military.
high return on investment
SheerID claims a 337% ROI with less than a 6-month payback time, enhancing profitability and service efficiency.
Rudderstack
"Connect customer data with privacy controls."
Focused on Customer Data Infrastructure & Identity Resolution and Predictive Analytics & AI-Based Consumer Insights .
RudderStack helps marketers unify and protect their data. It lets you capture and analyze customer behavior in real time, ensuring robust privacy controls. By seamlessly integrating data sources without storing any themselves, it delivers insights directly to marketing tools, enabling personalized campaigns without compromising compliance.
Centralized data integration
RudderStack claims that it eliminates expensive data wrangling by centralizing data collection and integration across all sources.
Real-time data activation
RudderStack claims that it provides real-time activation of customer data by syncing insights directly to business tools.
Compliance and compatibility
RudderStack claims that it simplifies compliance for GDPR, CCPA, and HIPAA while offering an open architecture for scalability.